ST. LOUIS – Midway through the 2024 UFL spring football season, St. Louis nearly stands on top in TV ratings.
St. Louis ranks as the second-best market in TV viewership through the first five weeks of the United Football League season.
An X-post from Fox Sports Public Relations reports a market share rating for St. Louis of 1.61/6. The only market with a better rating is Birmingham, Alabama, with 2.55/7.
For those who believe in the “winning solves everything” mindset, the ratings shouldn’t come as too much of a surprise. The St. Louis Battlehawks and Birmingham Stallions have played to a combined 9-1 record and both lead their respective UFL conferences.
FOX Sports reports that UFL games on FOX have been drawing an average of 946,000 viewers. The most-watched game this year? None other than the Battlehawks’ season-opening contest to the Michigan Panthers.
According to FOX Sports, UFL viewership is up 29% compared to USFL football games that regularly aired in the same time slots last year.
St. Louis also shattered a spring football record in attendance earlier this year, drawing more than 40,000 fans at its home opener on April 6.